I don’t know if it is so in other places, but in many southern California locations where I have lived most of my adult life, there is a limit on the size and placement of billboards. While I quite understand that the prevention of a cluttered look is no doubt the reason for these restrictions, I must confess that I really enjoy looking at billboards, especially when they are well done, as is demonstrated on the site I have linked here.
I’ve brought over a couple, but please go to that site and look at all of them. They’re amazing.
The Economist Billboard
A bulb goes off on this billboard, triggered by a motion sensor. [link]
Woodland Shoes Billboard
Creative billboard that is hard to miss. [link]